Breaking the Chain: How to Cut Costs in Tech Procurement with Direct OEM Distribution
When it comes to getting essential technology to the end user, the path is rarely simple. Most technology products—from server cabinets and PDUs to networking accessories—travel through a two-tier distribution model. Starting at the factory, goods are transferred via shipping, air cargo, or trucking companies, passing through multiple hands before they ever reach the businesses that need them. Each of these “hops” adds complexity and cost.
This traditional supply chain inflates prices, especially for buyers in SMBs, enterprise IT, and AI-driven data centers who are sourcing critical infrastructure components. Value Added Resellers (VARs) are typically the purchasing channel, but even they often rely on large brand-name manufacturers like Vertiv, APC, or Eaton—who in turn depend on distributors like Ingram Micro, TDSYNNEX, and Wescom to move their products. Each tier tacks on a margin, and by the time the rack hits the floor, the cost can be significantly higher than necessary.
That’s where smart buyers break away from the pack.
Finding resellers with true OEM-direct relationships can be challenging, but it’s not impossible. Companies like Global 1 Resources are the exception—offering a streamlined, cost-efficient alternative to the bloated tech distribution ecosystem. As the exclusive distributor of PULSE brand racks, cabinets, and power distribution units, Global 1 Resources supplies data center infrastructure at factory-direct pricing—without the burden of legacy middlemen.
When you source from Global 1, you eliminate the markup-heavy layers that dominate the traditional tech procurement process. That’s a major win for businesses designing IDF/MDF closets, building enterprise server rooms, or scaling infrastructure for AI workloads.
Key Benefits of Working Direct with Global 1 Resources:
OEM Direct Access: No layers of distribution. You’re buying straight from the source.
Faster Delivery: With in-stock inventory and shorter lead times, your project stays on track.
Lower Costs: Fewer intermediaries mean you keep more of your capital for actual deployment.
Custom Solutions: Need a unique configuration or color? PULSE gear can be tailored to your specs.
If you're planning a new facility, refreshing legacy infrastructure, or building out AI-ready compute environments, rethink how you buy. Skip the middlemen. Work with a true OEM-direct partner.
Check in with Global 1 Resources before your next project. You’ll be glad you did.